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Learn More about Mobile First Index

Google has already begun the mobile first index journey. If this is something you haven’t heard of, realize that mobile version websites will be given preference as compared to their desktop counterparts by Google when it comes to ranking signals. This comes as no surprise considering that a big percentage of users on Google have ditched desktop in favor of mobile devices when searching online. This goes to say that your roofing website needs to incorporate this new algorithm if it is to remain relevant. Keep in mind that even if many of your clients never search for your roofing company using mobile devices, you can’t afford to disregard mobile first index for the reason that it will now be part of good SEO practices. Discussed in the article below are tips that will ensure that your website is prepared for the change.

Truth be told, one of the things that users expect when online is for a website to load in the shortest time possible. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Image optimization is important since it will help you make larger images smaller now that the latter is a sure fire way to expedite the experience. In the event that your source code contains characters that are in some way unnecessary, the best thing to do would be to do away with them in a fashion that does not interfere with functionality. Browser caching stores resource files of websites and this helps in achieving the same. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.

Mobile users in the past had to block the likes of JavaScript due to the drag they used to cause. But this is no longer the case since smartphones that we have nowadays are more than capable of handling. Blocking of JavaScript among others has now become a thing of the past considering that the market now has smartphones that accommodate such easily as a duck takes to water. Considering that processing and categorizing of images is something that Googlebots are able to do, it would actually be advantageous if the images were to be included.

The importance of lead generation cannot be overemphasized but pop-ups unfortunately stand in the way. Pop-ups are actually known to frustrate many users and it doesn’t take long before they leave and the high bouncing rate could prove costly due to decreased rankings. Getting rid of them would thus be a good thing to do.

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